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Serve Your Clients

Serve Your Clients

2.0 Serve Your Clients 2.01 Advertising All PPC UTM Code URL Builder Template – Use this spreadsheet to establish and create your UTM codes for an ad campaign. Advertising Worksheets Advertising Audit Worksheet – Use this spreadsheet as a guide to collect...
Onboarding

Onboarding

Time to celebrate – you are ready to onboard a Strategy First Client! Here are the steps we recommend taking as part of the onboarding process. Feel free to take these and make them your own as part of your onboarding a new client process: Onboarding Steps...
Onboarding

Hub Pages

In a Strategy First Engagement, we typically recommend suggesting the creation of 1-2 Hub Pages as part of the editorial calendar and growth recommendations. But what is a Hub Page you might ask? What is a Hub Page? It’s basically an online mini-course. It’s one web...
Onboarding

Final Deliverables

Final Deliverables  At the end of the engagement, the client will have two main deliverables: Deliverable #1: Powerpoint Presentation – for all levels of Strategy (Build, Grow and Ignite) A powerpoint presentation used in meetings 2 and 3 – here is a template to...
Onboarding

Duct Tape Marketing Point of View

Strategy First The Strategy First Package is the core package that every Duct Tape Marketing Engagement typically starts with.  The core deliverables include: Total Online Presence Audit Client interviews Competitive research Core message and positioning Content...